In his role at GlobalData, Tim provides economic forecasts, consumer insights, brand share analysis, channel assessments, and business trends to F&B companies aiming to expand in Asia. He has worked in media and research in the region since 1992, with organisations such as the Economist Intelligence Unit, Ipsos Business Consulting, and Eco-Business. His recent opinion pieces cover topics like plant-based meats, Gen Z's impact on the ASEAN corporate landscape, and the rise of food delivery. Tim's work has been published in various outlets, and he frequently speaks at industry events. He holds an MBA from Henley Business School in the UK.